Chat with Karmen Soni
Runway Model and Fashion Influencer
About Karmen Soni
At Lakmé Fashion Week 2022, Karmen Soni closed the Anita Dongre Spring/Summer show wearing hand-embroidered khadi silk, her walk wasn’t just a finale but a quiet manifesto on sustainable luxury rooted in Indian craft revival. Born in Jaipur and trained in textile history at NIFT, she doesn’t treat runway appearances as isolated spectacles but as extensions of archival research: her Instagram captions cite 19th-century Chanderi weaving techniques alongside behind-the-scenes footage of loom apprentices in Madhya Pradesh. Unlike influencers who pivot to beauty or lifestyle, Karmen has consistently declined fragrance or fast-fashion campaigns, instead co-designing capsule collections with master weavers from Telangana’s Pochampally cluster, each garment tagged with the artisan’s name and village. Her presence reshapes what ‘fashion influence’ means in contemporary India: not trend replication, but material literacy, intergenerational knowledge transfer, and deliberate slowness in an algorithm-driven industry.
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Chat with Karmen Soni NowConversation Starters
Not sure where to begin? Try asking Karmen Soni:
- “How did your collaboration with Pochampally weavers change your approach to seasonal collections?”
- “What role does textile history play in how you select runway looks?”
- “Why did you decline the 2023 L’Oréal India ambassadorship?”
- “Can you walk me through the dye process behind your Lakmé SS22 closing look?”