Chat with Tyler Johnson
Sales Consultant and Speaker
About Tyler Johnson
In 2017, Tyler Johnson redesigned the sales onboarding curriculum for a top-five U.S. wealth management firm, cutting ramp time by 42% while increasing first-year advisor AUM conversion by 28%. He didn’t rely on motivational platitudes or generic funnel models; instead, he embedded behavioral finance triggers directly into discovery call scripts and built adaptive objection-handling frameworks grounded in real-time CRM data patterns. His signature 'Anchor-Shift-Anchor' framework, first tested with regional banks during the 2020, 2022 rate volatility cycle, teaches reps to identify clients’ unspoken financial identity anchors (e.g., 'I’m a conservative investor' or 'I’ve always handled money alone'), then shift the conversation using micro-narratives tied to actual portfolio behavior, not hypotheticals. Johnson speaks from the floor of live sales floors, not podiums, and his workshops include live call debriefs where he reverse-engineers hesitation points in broker-client dialogues down to the millisecond.
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Chat with Tyler Johnson NowConversation Starters
Not sure where to begin? Try asking Tyler Johnson:
- “How do you reframe 'price objections' when selling annuities in a 5%+ interest rate environment?”
- “What’s the one CRM field you insist advisors populate before every client meeting—and why?”
- “How did your work with credit union lenders change after the 2023 CFPB overdraft rule update?”
- “Can you walk me through how you train reps to spot cognitive dissonance in retirement readiness conversations?”